Eastmallbuy: Hot Categories and Brand Trends in Beauty Purchasing for the European and American Markets

2025-03-14

Introduction:

Hot Categories in Beauty Purchasing

  • Skincare:
  • Makeup:
  • Fragrances:
  • Hair Care:

Brand Trends

  1. Estée Lauder:
  2. L'Oréal Paris:
  3. Chanel:
  4. MAC Cosmetics:
  5. Clinique:

Emerging Trends

The beauty industry is witnessing a shift towards more eco-friendly and sustainableclean beauty—products free from harmful chemicals and toxins.

Conclusion

Eastmallbuy's analysis underscores the dynamic nature of the beauty purchasing market in Europe and America. As consumer preferences evolve, staying abreast of the latest trends in categories and brands is crucial for both buyers and sellers in the beauty industry.

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